Review: 2010 Kia Soul deserves to be breakout hit

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Filed under: In the Autoblog Garage, Economy, Crossovers/CUVs, Hatchbacks, Kia

2010 Kia Soul - Click above for high-res image gallery

Greeting the Kia Soul with low expectations didn't make sense. Perhaps the details of the funkwagon's story seemed overly familiar at first blush - Kia wants, nee, needs to be more than just the bargain-basement Hyundai store. Differentiating product lines with the help of bold design has been tried before, and the results have been disastrous more often than they've been wildly successful. Finding out that the Soul's styling inspiration was a wild boar sent the cynical mind of this autowriter reeling, preparing to suffer with a bore of a swine-inspired car. But Kia's been on a roll lately with aggressively priced product that's well equipped and imbued with performance that's often more inspired than the sum of its parts. If any brand stands a chance of melding its design studio's hit parade with tuning that lives up to the looks, it's Kia... right?

Gallery: Review: 2010 Kia Soul

Photos Copyright (C)2009 John Neff / Weblogs, Inc.

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Review: 2010 Kia Soul deserves to be breakout hit originally appeared on Autoblog on Wed, 10 Jun 2009 11:57:00 EST. Please see our terms for use of feeds.

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