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Book Reviewed: Where the Suckers Moon: An Advertising Story, by Randall Rothenberg, New York: Alfred A. Knopf, 1994, 477 pages. I don’t know what you get out of the current Subaru Legacy ad campaign, but what I get out of it is: “The Subaru Legacy is so banal, and sucks so unrepentantly hard, that we [...]

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