Filed under: China, Etc., Aston Martin
click above to view a hi-res gallery of Beijing 008China, that's what. Artist Qin Yufen has just unveiled
Beijing 008 with the help of Aston Martin chieftains Ulrich Bez and Kenny Chen. The art installation brings together a ginormous tape measure, a quote about disorder, a statuary tribute to Stephen Hawking that hangs from the ceiling, and a V8 Vantage in a way that ambiguously represents the mystery held by the 21st century. That is, according to artist Yufen. We think the fuzzy meaning will make the work more accessible to the public at large, as any statements made by Yufen's work is deliberately soft-spoken and open to interpretation. It is a wine-and-cheese set kind of way to commemorate the opening of an Aston Martin dealership in China, too.
Aston Martin is a strong supporter of artistic endeavors, and this is one way to celebrate the brand's entrance into the Chinese marketplace. It's not necessarily the way we would've chosen (autocross inside the Forbidden City?), but it's one way. The high level of craft that's historically gone into Astons also dovetails nicely with the handmade nature of the artwork. Easily interpreted art is all well and good, but the moment you fire up that Vantage, the intent is clear - go fast, be coddled. At least they didn't cut the car up to make some kind of pointless statement.
[Source: Aston Martin]
Continue reading What do a giant tape measure, a V8 Vantage and Stephen Hawking have in common?
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