Filed under: Budget, Wagon, Marketing/Advertising, Videos, Hatchback, Kia
Kia Soul This or That advertising spot - Click above to watch the video after the break
You could get with this, or you could get with
that. 'This,' in case you were wondering, would be the
2010 Kia Soul, and 'that' would be, um, anything else. Especially a toaster, washing machine or cardboard box... and we'll leave those vehicular associations up to you to decipher.
Before you actually watch the video pasted
after the break, please know that our collective heads heads have officially exploded due to the sheer awesomeness of this effort from
Kia and its marketing firm. First of all, the clip features the
oddly popular Hamsters from Kia's initial marketing launch for the Soul, the first commercial of which managed to
win Nielsen's Automotive Ad of the Year.
More importantly, as far as we're concerned at least, is the use of Black Sheep's
The Choice is Yours as the musical accompaniment to the Alien Green Soul and its urban backdrop. Also note that the character's so-called Hamstar clothing will soon be available for purchase by fans at
hamstarclothing.com. Seriously.
Expect to see this advertisement all over your television set and in movie theaters starting on Friday, May 28. That said, we highly suggest that you get the jump on everyone else and watch the video now. Seriously, what are you waiting for?
Hit the jump.
[Source: Kia]
Continue reading Video: Kia Soul hamsters return to kick it old school
Video: Kia Soul hamsters return to kick it old school originally appeared on Autoblog on Wed, 26 May 2010 19:58:00 EST. Please see our terms for use of feeds.
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